Genghis Grill Debuts Innovative New Prototype Design in Frisco

09.28.2018

FRISCO, Texas (Sept. 28, 2018) – Genghis Grill fans in Frisco will be the first to experience the premier create-your-own stir-fry restaurant’s new look!

Located at 3211 Preston Road, Genghis Grill recently closed for business while completing a major remodel project and re-opened on Monday, Sept. 24. Customers will immediately notice the differences.

The Frisco restaurant has been completely remodeled, with an entirely new design created by brand strategy and design firm Propaganda Studios and multi-discipline firm ID Studio 4. The new design includes colorful booths, reimaged exterior window graphics, and eye-catching walls decorated using geometric graphics and refurbished signs. The restaurant also features a new takeout pick-up area and self-service beverage station, designed to make the Genghis Grill experience more convenient for guests.

And while the restaurant has a new look, its food remains unaltered; it’s still the Genghis Grill that everyone knows and loves. Guests will continue to experience the same quality interactive dining experience and ability to forge their own flavor by creating custom bowls filled with exactly what they are craving.

“We are extremely excited to unveil our new prototype and to introduce this updated restaurant experience to our guests,” said CEO Jim Vinz. “Big things are happening at Genghis Grill. This year marks our 20th anniversary and now the debut of our new prototype design, which has been several years in the making. We are planning to remodel all of our DFW locations to match our fresh, updated new design within the next couple years.”

The Frisco location will be open for business Sunday through Thursday from 11 a.m. to 10 p.m., and Friday and Saturday from 11 a.m. to 11 p.m.

Go BOWL’d at Genghis Grill.

About Genghis Grill
Founded in 1998, Genghis Grill is the leading build-your-own stir-fry chain, renowned for its fresh, hot and healthy food, and its interactive dining experience. At Genghis Grill, guests can forge their flavor by creating a bowl filled with exactly what they are craving. Customers start at the famous Fresh Market Bar where they choose from over 80 fresh ingredients and flavorful sauces. Then, they hand their bowl to our grill masters who cook their creation to perfection on a large, circular grill. Genghis Grill owns and franchises operations at 61 restaurants system-wide. For more information, visit genghisgrill.com and follow Genghis Grill on Facebook and Twitter.

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